As we step into our 30s and 40s, our skin evolves, and so should our makeup routine. Achieving a gorgeous, natural makeup finish that enhances our natural beauty without masking it can be a game-changer. Here are my top tips to keep your makeup looking fresh, youthful, and radiant:

1️⃣ Hydrate with a Lightweight Moisturizer Before applying any makeup, start with a lightweight moisturizer. This will create a smooth, hydrated base for your foundation, ensuring your skin stays supple and glowing throughout the day. Hydrated skin also helps prevent your makeup from caking or settling into fine lines.

2️⃣ Switch to Cream-Based Foundation Cream-based foundations are a must for a natural look in your 30s and 40s. Unlike powders, cream foundations blend seamlessly into the skin, providing a breathable, lightweight finish. They also help maintain your skin’s moisture levels, leaving you with a dewy, fresh-faced look.

3️⃣ Set with a Setting Spray Finish your look with a setting spray to lock in your makeup and keep it looking flawless all day. A good setting spray not only extends the wear of your makeup but also adds a beautiful, youthful glow. It’s the perfect finishing touch to ensure your makeup stays put, whether you’re heading to the office or out for a night on the town.

For personalized foundation recommendations, feel free to comment below or text “MATCH” to (306) 517-6817. I’m here to help you find the perfect products for your skin type and tone.

💕 xo, Whitney